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MVPs Are Replacing MIPS, and Independent Practices Are About to Feel It Most

MVPs Are Replacing MIPS, and Independent Practices Are About to Feel It Most

The 2027 Medicare fee schedule proposal introduces MIPS Value Pathways, described as "MIPS on steroids," with cuts landing hardest on independent practice groups.

08/13/2026
Healthcare Unionization Is Rising, and Practice Leaders Need a Legal Playbook They Don't Have Yet

Healthcare Unionization Is Rising, and Practice Leaders Need a Legal Playbook They Don't Have Yet

Healthcare staff organizing efforts are accelerating, and practice leaders are navigating unfamiliar legal territory around how to respond appropriately.

08/11/2026
Women Physicians Leave Clinical Practice 15 Years Earlier Than Men, and Practice Leaders Are Only Now Connecting the Dots

Women Physicians Leave Clinical Practice 15 Years Earlier Than Men, and Practice Leaders Are Only Now Connecting the Dots

New data shows women physicians leave clinical practice 15 years earlier than men, and practice leaders are only now connecting the dots on what actually drives retention.

08/07/2026
Physician Practice Bankruptcies Just Hit Their Highest Level Since 2019, and It's Creating a New Wave of Buyers

Physician Practice Bankruptcies Just Hit Their Highest Level Since 2019, and It's Creating a New Wave of Buyers

Physician practice bankruptcies are on pace for their highest level since 2019, nearly tripling year over year and creating a genuine new wave of practice buyers and restructuring advisors.

08/05/2026
CMS Just Proposed a 2027 Pay Cut, and the Site-of-Service Payment Gap Is Reshaping Who Owns the Practice

CMS Just Proposed a 2027 Pay Cut, and the Site-of-Service Payment Gap Is Reshaping Who Owns the Practice

CMS's proposed 2027 fee schedule cut and the hospital-versus-office payment gap are actively driving practice consolidation and MSO deals right now, not next year.

07/24/2026
are Is Leaving the Hospital, and Most Physician Contact Databases Cannot Keep Up

are Is Leaving the Hospital, and Most Physician Contact Databases Cannot Keep Up

Care is shifting from hospitals to outpatient clinics, urgent care, and home-based services faster than most physician contact databases can track. Accuracy is now the differentiator.

07/23/2026
The Physician Retirement Wave Is Creating the Largest Wealth Transfer in Healthcare -- and the Vendors Who Understand It Are Moving First

The Physician Retirement Wave Is Creating the Largest Wealth Transfer in Healthcare -- and the Vendors Who Understand It Are Moving First

An estimated 40 percent of practicing physicians are over 55. As they retire, they are selling practices, transferring patient lists, and making retirement account decisions at a scale that has never existed before in American healthcare.

07/16/2026
The Independent Physician Practice Is Becoming an Endangered Species -- and the Vendors Who Understand Why Are Building the Technology That Keeps It Alive

The Independent Physician Practice Is Becoming an Endangered Species -- and the Vendors Who Understand Why Are Building the Technology That Keeps It Alive

Independent physician ownership has fallen from 60 to under 30 percent in 15 years. A counter-trend is emerging: specific technology categories are helping independent practices stay independent against consolidation pressure.

06/23/2026
How to Buy a Physician Email List: A Guide for Healthcare Marketers

How to Buy a Physician Email List: A Guide for Healthcare Marketers

A complete guide for healthcare vendors on how to buy a verified physician email list, target doctors by specialty, and run effective medical marketing campaigns.

05/28/2026
The Hidden Geography of Healthcare Access

The Hidden Geography of Healthcare Access

Physician counts do not equal healthcare access. Specialty distribution, geography, employment structure, and capacity determine real availability.

02/14/2026
How Can I Translate My Nurse Email List Content into Different Languages?

How Can I Translate My Nurse Email List Content into Different Languages?

Healthcare Email Lists: If the content isn't in the reader's native tongue, it won't seem personalized. This is why it frequently makes sense to invest marketing dollars in translating your emails for various geographical areas.

08/03/2023
Hospital Email Lists: How to Crack the Walls in Today’s Healthcare System

Hospital Email Lists: How to Crack the Walls in Today’s Healthcare System

Use your physician email lists to break into this crowded doctor email list market

12/18/2022